Colorado Ballet has been a long-time partner with The Integer Group and now Tracy Locke. Typically each year the Colorado Ballet produces a campaign that has a cohesive theme across multiple productions. This year they wanted visuals that were bespoke to each production.

We used AI to generate the background visuals for our productions and upscaled them for all of the print uses the Colorado Ballet would need. This was a great exercise in using AI image generation for the production of our ideas and was a good example of how powerful a tool AI will be in the future of creative.